https://doi.org/10.21697/zk.2020.7.18
The article is an explanation of the method of examining the modern phenomenon of linking the artist with a work of art. Such approach is most often the result of an attempt to control the reception of one’s own creation, to create a discourse on one’s own art. The title ‘artist as a text’ is a construction in which a work of art, self-commentary and elements of the artist’s biography intertwine to create a network of relations between these different types of messages. This suggests a situation of a direct message, an impression that the viewer is communicating with the backstage of the creation of the work, and thus directly with the artist himself. This is especially important in modern art, which is programmatically innovative – to the extent that the recipient is faced with the necessity to create a way of reception. The applied method is mainly based on the example of theatrical artists (because they often place themselves in a work of art even iconically), but it can be useful for examining artists from other fields of art.
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